Facebook does not have one image size that covers every surface. A Page profile image, a cover, a photo post, and a link preview are different jobs.
This guide separates official platform requirements from Image for Post presets. That distinction matters because a convenient canvas is not automatically the required canvas.
Quick answer
| Asset | Current preparation rule |
|---|---|
| Facebook Page profile | Use at least 320 × 320 pixels and allow for a circular display |
| Facebook Page cover | Use a full-bleed 16:9 image, at least 400 × 150 pixels |
| General photo post | Use a clear, sufficiently large image and inspect the composer preview |
| Image for Post Facebook preset | 1200 × 630 pixels, about 1.91:1 |
Facebook says Page covers can crop or resize on different devices. Keep words, faces, and logos away from the outer edges even when the source image meets the documented ratio.
Facebook Page profile images
The current Facebook Page profile and cover guidance says a Page profile image should be at least 320 × 320 pixels. It displays at different sizes on computers and phones.
Use a square source and assume the visible result will be circular:
- centre the recognisable subject;
- leave breathing room around a logo or face;
- avoid small text;
- preview the image at a very small size.
Image for Post’s 1080 × 1080 square layout can provide a square source, but it does not show a Facebook profile crop overlay. Check the final crop inside Facebook.
Facebook Page covers
Facebook describes a Page cover as a full-bleed 16:9 image with a minimum size of 400 × 150 pixels. It also notes that the image may be cropped or resized to fit different screens.
That makes safe placement more important than memorising an old desktop display size:
- Use a 16:9 source large enough for the upload.
- Put the subject and any essential text near the centre.
- Avoid placing a phone number or call to action at an edge.
- Inspect both desktop and mobile previews.
Image for Post does not currently offer a dedicated Facebook cover canvas. Its 1200 × 630 Facebook preset is not 16:9, so do not use it as a cover without resizing in another tool.
Photo posts
Facebook’s general photo upload guidance accepts common image formats and warns that PNG files larger than 1 MB may appear pixelated. Facebook also processes images after upload, so the exported file is not necessarily the final rendered file.
For a normal post:
- use the dimensions appropriate to the composition;
- check that the subject remains clear at feed size;
- keep text readable without opening the image;
- preview multi-image arrangements because Facebook chooses their layout;
- add useful alternative text when the posting flow offers it.
There is no defensible basis for saying that one photo ratio guarantees more reach. Choose the ratio for the message and the placement, then validate it in the composer.
When the 1200 × 630 preset fits
Image for Post’s Facebook layout is 1200 × 630 pixels. It is a landscape canvas suited to link-style graphics, announcements, and other compositions designed around a wide image.
Use it when:
- a landscape post is intentional;
- the important material still works in a slightly different preview crop;
- you need a PNG and the platform composer confirms the result.
Do not describe it as a universal Facebook size. It is not a Page cover canvas, a vertical Story canvas, or an ad-specification system.
File and accessibility checks
Before publishing:
- Open the exported PNG rather than relying on the editor preview.
- Confirm it contains no placeholder text or private notes.
- View it small enough to approximate a phone feed.
- Upload it to the composer and inspect the crop.
- Add alternative text that communicates the image’s useful information.
If the post is an advertisement, use the current placement-specific specification in Meta Ads Manager. Organic post guidance should not be reused as an ad specification.
Create a supported Facebook post image
Open Image for Post to use the 1200 × 630 Facebook layout or the 1080 × 1080 square layout. Design and PNG export work without signup. The editor does not currently include cover sizing, ad placement validation, or automatic safe-zone guides.
Sources checked
Sources and product behavior were checked on 29 July 2026.